What are the main SaaS metrics?
There are several data that must be observed when creating a business strategy. After all, there is no other way to know whether the company is a success or a failure. Results must be measured. In the case of a SaaS company, there are three main pillars that we must keep in mind to ensure success: Acquire new customers Retain these customers Monetize the values When it comes to acquiring new customers, it's easy to understand. Consumer input is always beneficial. And, despite having a higher acquisition cost, it is an excellent way to guarantee the maintenance of the company's cash. Already retention is much cheaper. Avoiding churn and guaranteeing the satisfaction of users of your system, the natural way is to keep a constant source of values entering. The third pillar, on the other hand, involves the evolution of current customers, seeking to receive greater investments from current consumers. Here, both the extension of life span as its consumer, as well as the increase i